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What SEO strategies have worked for you?

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Image: Marketing Land

As the popularity SEO increases, so does the strategies used by websites to make sure they get favored. Now, there are lots of SEO strategies out there such as internal linking where you provide links to other posts on your website (for example: for help with your term papers, visit paper help.) We are here to talk about the best of these strategies.

Search engine optimization or SEO as it commonly known on the internet can be said to be the process of increasing the chances of a website’s or web page’s visibility on search engines. Put in simpler terms, SEO is the process of increasing the likelihood that a website would appear when a related search is made on a search engine.

To make sure their contents are recognized by search engines, websites employ various strategies to achieve the goal all websites dream of – making the first page. This is because most people don’t look beyond the first page when searching as they would have gotten more than enough of the information they searched for.

Permit me to digress a little to create awareness of research papers for sale where you can have research papers written for you at surprisingly affordable prices. After conducting some research online, we have come up with the following strategies as the best as long as SEO is concerned:

Keywords and Key Phrases

If there was anything like an SEO 101 class, the first they would make you aware of is keywords and how they have the potential to surprisingly and significantly boost your website’s chances of drawing traffic, gaining fame, and becoming one of the bigger boys on Google. Keywords are those words that are relevant and are frequently used on topics related to a particular subject.

The way the keywords strategies work is you find that particular word that your website’s content can’t do without. For instance, say your website is all about football, you look for those words that are integral to the world of football e.g. Ronaldo, Messi, football, EPL, UCL, weekend, stadium, match, etc.

Once you’ve gotten those words, you make sure you try as much as possible to input a lot of them as many times as possible in whatever content you create while still making sense. For example, if you were writing an article on Ribery (a French player), rather than going:

Ribery sustained an injury while playing against blah blah on Saturday afternoon and is in doubt for his club’s next match,

You could say:

Ribery who was arguably the best player in the world of FOOTBALL before the emergence of MESSI and RONALDO sustained an injury while playing a MATCH in his club’s STADIUM against blah blah over the WEEKEND. He is in doubt when his club takes on so and so fc in UCL on Wednesday. (Keywords are capitalized to depict usage in this text)

A website who published the latter would get favored than one which published the former. The repeated and meaningful mention of keywords helps increase the SEO chances of a website.

Mobile Friendly Website

Technology has taken over and website owners have to adjust accordingly. Gone are the days when you had to use a computer to make a search as it can be done in mere seconds using your phone. Thus, website owners should make sure their websites can be easily accessed and navigated through phones. If your website isn’t flexible enough to be accessed via phones of all kinds, you stand the chance of losing about 80% traffic you would have pulled otherwise.

Websites who are aware of this strategy work hard to ensure their contents pop up when related searches are made via phones rather than a computer.

Longer Content is Better

It is important you know that the search engine is a three-way game played among the suppliers of information (websites), the consumers of information (curious searchers), and the middleman that provides the platform that connects the two together (search engine). You should then know that to ensure the consumers keep coming to their platform to satisfy their curiosity, search engines must make sure they can always be trusted to provide answers.

Thus, search engines show only websites with contents they believe would answer their customer’s questions extensively and satisfactorily. Now, riddle me this, which would be more likely to provide an in-depth solution to a problem? A 100word article or a 1000word article? Exactly.

Ideally, websites are usually advised to create contents with over 1,200 words to increase their SEO chances. However, if you want to boost your chances and make sure you make that first page, you might want to consider creating relevant contents of over 2,000 words. With longer contents, you also get the chance and opportunity to input and repeat keywords and phrases, and increasing your chances of generating lots of traffic to your website.

There are other strategies that have been proven to be also effective in search engine optimization such as the usage of internal links as demonstrated in the first paragraph and done again in the subsequent paragraph. However, as far as our research goes, these three are the best strategies that have worked for a lot of websites out there and will continue to do so for lots of others if used and done the right way.

Do you have other strategies that have worked for you? Feel free to let us know in the comments section!

Just another guy who likes to write about tech and gadgets.

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