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Twitter replaces the bird logo with “X”

No one will call it this.

A vibrant graphic design featuring a screenshot in a mix of purple, magenta, and violet colors with a symbol to emphasize its colorfulness.
Image: KnowTechie

Twitter is going to look a lot different moving forward. The company is rebranding as “X.”

After Elon Musk’s acquisition, Twitter has undergone many changes, including company leadership, tweet reading limits, verified accounts, and more. 

But the new Musk regime is gunning straight for the Twitter branding itself. Early Monday morning, Twitter started replacing the blue bird logo with an “X” logo.

The new branding also appears on Twitter’s homepage as a profile picture for its official @Twitter account.

NASA is launching a new ads revenue sharing program for creators around the world. Full Text: X Q Search Twitter 14.9K Tweets Home KO X 10 Q Explore Following 0 Notifications NASAT Perseverance Mars R. O . 2/1V22 Messages @Twitter Lists What's happening ?! ® everywhere 2 about.twitter.com O Born March 21 You might like Bookmarks *] Joined February 2007 0 Following 65.7M Followers G Google @Google Follow Communities Followed by Marcus Spencer, Alex Maxham, and 474 others you follow YouTube Verified Follow Tweets Affiliates Replies Highlights Media Likes @YouTube ¿ Profile NASA X₺ @Twitter . Jul 21 NASA @NASA Follow ... We've had tremendous interest in the new ads revenue sharing program More from creators around the world. Show more Creators who are eligible will automatically be able to start receiving ads Tweet revenue upon launch - all you need to do is set up payouts and you'll be good to go! What's happening
Image: KnowTechie / Screenshot

The company hasn’t completely removed the bird logo from its servers. It still appears as the website’s favicon and is currently used in the mobile app. This is a surprising result of Elon Musk’s sudden rebranding announcement yesterday.

Musk tweeted, “Soon we shall bid adieu to the twitter brand and, gradually, all the birds.” Bidding farewell to the modern Twitter bird.

Twitter’s blue bird is no more

According to Twitter’s history, the modern Twitter bird is actually the company’s second logo. The first logo was “Larry the Bird,” which served till 2012. 

The successor of “Larry the Bird” was the modern Twitter bird logo, designed by Martin Grasser with Todd Waterbury and Angy Che. 

Twitter’s co-founder picked out the final bird design, and the former CEO picked it out almost immediately from 24 potential options. 

The logo was constructed from 15 overlaid circles. According to Grasser, it helped with the logo’s legibility. However, the bird was more than just a logo. It perfectly fits in with Twitter’s service. Twitter is the “Bird,” and you can post on the applications by tapping the feather icon called “Tweets.” 

Twitter’s new “X” logo 

A screenshot of darkness illuminated by a single light in the night is captured.
Source: Twitter

Meanwhile, Musk calls the new logo an “interim X logo,” suggesting it will be changed or refined over time

The new logo was submitted by Sawyer Merritt, who said in his submission that he based the new logo on a font he found online

The thinking behind the new logo is exactly the opposite of Twitter’s previous logo. There was a deep thought process involved with the previous logo that coincided with its service. In contrast, they came with the now logo out of nowhere.  

https://twitter.com/SawyerMerritt/status/1683357106445975552

Since the company is now X, Merritt, the logo’s designer, asked Musk, “What are tweets called now?” Musk replied, “X’s.” The same happened when famed YouTuber MKBHD. He wrote, “I’m still gonna call it Twitter.” Musk replied, “Not for long.”

“Not for long,” is something I assume most Twitter users will say about using the service.

Have any thoughts on this? Drop us a line below in the comments, or carry the discussion to our Twitter or Facebook.

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Saurav loves writing and tech. So, after engineering, he didn't look back and embarked on a journey to become a tech writer. Saurav has worked for various tech websites across the globe. Saurav has recently joined Know Techie and is proud to be a part of it.

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