Move over Black Mirror, Bear Grylls is coming to a new interactive Netflix show
We’re going to have to choose to drink pee, aren’t we?
In the hotly-contested streaming market, Netflix is still king. This is partly due to clever uses of the medium, like the
choose your own adventure (no we can’t use that, copyright) I mean interactive content, like Black Mirror’s Bandersnatch. Now there’s a new interactive Netflix Original coming on April 10, Bear Grylls’ You vs. Wild.
What’s better than one interactive episode? Yep, you guessed it – a series of them. You vs. Wild will take viewers through a total of eight Bear Grylls adventures, where you, the viewer, get the option to answer or decline the “call of the wild,” which in this case comes via a FaceTime call from Bear Grylls himself.
Get a taste of the interactive adventure here
Each episode will put you in charge of Bear Grylls’ choices, probably down to what he eats or drinks. Yes, that probably means having to make the important decision of: We need a source of hydration: A. Drink pee B. Drink pee and smile. C. Die of dehydration. That’s getting a little too close to the wild for my comfort, but I’m sure Bear’s fans will lap it up.
In the Instagram post that Grylls’ put up announcing the series says:
This is going to be a journey unlike any I’ve EVER embarked on before. I need YOU to think ahead, choose wisely, and most importantly, never give up.
Expect more interactive content to arrive on Netflix, Chief Product Officer, Greg Peters told the analysts on the latest earnings call: “You should anticipate we’ll do more of those [interactive shows] as we start to explore that format.”
You vs. Wild will be joining the rest of Netflix’s interactive content on April 10.
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