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Google’s Shopping Gift Guide will show you all the trending products people are buying right now

If you like someone doing all the work for you, this gift guide is for you.

Google gift guide
Image: Google

Holiday shopping season is upon us, and if you’re scrambling for gift ideas, Google has a pretty cool Shopping Gift Guide that shows you all the trending products people are buying this year. You can even compare prices, find local buying options, find additional product details, and more.

There are categories for virtually everything too. Once you open the page, you’ll have seven categories to choose from. These include The Chef, The Athlete, The Techie, The Gamer, The Decorator, The Wellness Guru, and The Kids.

When clicking on “The Techie” category, the page displays the top trending products in that category.  At the time of writing this, these products include the ASUS TUF Gaming GeForce RTX 3080, Apple Watch Series 6, and the iPhone 12.

Google gift guide trending products

Image: Google

When clicking on a product, the page displays buying options and a neat price comparison tool. You can even sign up for price tracking alerts too from this page. And if you need to read some user reviews, all of that can be found on the Google Shopping product page. These features are already available on Google Shopping, but this Shopping Gift Guide bundles everything into one handy page.

You might not need this new tool if you already know what you’re getting folks this holiday season, but it’s definitely helpful if you’re stuck on ideas. Even if you don’t use this guide for gift ideas, you might find something that you might want for yourself. And if this guide doesn’t help you, there’s always the KnowTechie Gift Guide too.

Do you plan on using this? Have any thoughts on this? Let us know down below in the comments or carry the discussion over to our Twitter or Facebook.

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Kevin is KnowTechie's founder and executive editor. With over 15 years of blogging experience in the tech industry, Kevin has transformed what was once a passion project into a full-blown tech news publication. Shoot him an email at or find him on Mastodon or Post.

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