Snap Originals are 5-minute episodes of original programming coming to Snapchat

Snap Originals have arrived on Snapchat. Featuring scripted and unscripted content, the shows are available on the Discover page on the app. Although Snapchat has invested in original programs before, this is the first time the service has offered scripted, serialized shows.

The shows are described as a mix of “docuseries” that span a variety of genres. All are aimed at Snapchat’s most loyal demo, young viewers. New episodes are added weekly.

The first three Snap Originals are:

• Endless Summer: A reality show following two influencers in Laguna Beach, California.
• Class of Lies: A scripted drama series about two true crime podcasters whose friend goes missing.
• Co-Ed: A scripted show about two college freshman roommates.

Don't miss out on Garmin's latest smartwatches, the Venu 3 and Venu 3S smartwatches!

Know the real you with the Venu 3 smartwatch, the ultimate on-wrist coach designed to support your goals.

Learn More

More Snap Originals on the way

Snapchat plans on introduction three more shows before the end of October. Six other series have been approved but don’t yet have an air date.

Each episode is around five minutes in length with series running between eight and 12 episodes. Non-skippable commercials of up to six seconds in length are included with each episode.

Learn AI in 5 Minutes a Day. We'll teach you how to save time and earn more with AI. Join 70,000+ free daily readers for trending tools, productivity-boosting prompts, the latest news, and more.

Sign up - It's FREE

Snap Originals include Show Portals, which let you swipe up and step inside a scene. Additionally, each series offers Lenses, Filters, and other ways to experience the show.

It hasn’t been a good year for Snapchat, which has seen its viewership numbers fall after numerous redesigns failed to catch on. Whether Snapchat Originals are the answer remains to be seen. A better solution might have been for Snap to spend its resources to make the Snapchat experience fun again. We’ll see.

Do you plan on checking out Snap Originals? Let us know below. 

Editors’ Recommendations:

• Move out of the way Snapchat, people apparently love Facebook Stories
• ‘Snapchat dysmorphia’ is a thing that exists now because the human species is doomed
• Facebook pinky swears hackers didn’t use your login to access third-party apps

Bryan M. Wolfe

Bryan considers himself a well-rounded techie, having written articles for MakeUseOf, KnowTechie, AppAdvice, iDownload Blog. When he's not writing, he's being a single dad and rooting for his alma mater, Penn State, or cheering on the Patriots.