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This is why your Facebook page is losing all its coveted likes

Wondering why you’re loosing all those Facebook page likes? Find out below.

Facebook like

If you are a Facebook user, prepare to lose some of your coveted Facebook page likes. Facebook announced today that they will be removing likes from accounts in a new alteration to their algorithm. This news is beginning to make waves in the social media community as the social media giant is responsible for an enormous percentage of overall social media usage.

However, this news probably won’t impact the average user very much (if at all). Facebook explained that their new alteration would only remove likes from pages which were placed there by de-activated or archived accounts. This is part of Facebook’s ongoing mission to remove spam and malicious users from their website and retain their customers who follow their guidelines.

Facebook like

Facebook execs recently came under fire when they announced that they would be instituting a policy of removing false news stories from their network in order to provide users with a more valuable experience. This is particularly important as it is estimated that upwards of 30% of American adults get their news from the website. Hoax and false news stories can spread very quickly in a network of 1.4 billion people, and the execs claim they were trying to nip this problem in the bud.

The most recent change to the Facebook algorithm, therefore, would likely only impact malicious accounts and businesses which paid for social sharing “shadow accounts”. These accounts are used by individuals (or bots) for the purposes of spamming popular sites to gain potential followers. Facebook claims that the alteration will have a minimal impact on the average user, but only time will tell.

Facebook has a history of providing users with an option to remove spam-like or malicious accounts through a variety of means. While most users don’t use these avenues, they are always present and available should they be required. If you are an avid user of the social network, do your part in cleaning up the landscape by helping to remove obvious spam from the net. You will be doing yourself (and others) a huge favor.

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When he is not trolling the web, Robert Cairns works as the Director of Marketing at Caseo Digital Marketing Services, a Canadian company specializing in SEO, digital marketing and PPC campaigns. His goal is world domination, but in the meantime he contents himself with providing tips and information on the latest search engine trends hitting the net.

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