How to stop apps from tracking you for advertising in iOS 14.5

If you’ve seen any of the recent reporting over privacy controls on iOS, you probably know that everyone from Facebook to your corner store is probably paying for your data in order to sell ads to you more effectively. Apple’s had enough, and in iOS 14.5, has introduced more robust privacy controls that can limit which apps can buy your data.

It’s called App Tracking Transparency, and it lets you stop apps from tracking you while you install them for the first time. That stops those app developers from tracking you outside of their own app. Will toggling this setting to ‘off’ stop Facebook from tracking you even while inside their own apps? Who knows, really, but the new feature really got someone over at Facebook HQ pissed, which is a net positive in my book.

Here’s how to tell the apps that want to track you to take a hike.

Here’s how to control which apps can track you for advertising purposes in iOS 14.5

Now that apps on your iPhone aren’t able to track your habits for advertising purposes, you’ll be back to the non-specific ads for off-brand erectile dysfunction aids like the rest of us. Don’t say we didn’t warn you.

Have any thoughts on this? Let us know down below in the comments or carry the discussion over to our Twitter or Facebook.

Editors’ Recommendations:

• Apple’s foldable iPhone could release in 2023 according to famed insider
• iOS 15 and iPadOS 15 could feature a new lock screen and improved notification menu
• You can now use Face ID to unlock your iPhone while wearing a mask – here’s how
• Facebook vaguely threatens users to give up their data if they don’t want to pay for the service