Jabra adds Amazon’s Alexa directly to your ear(buds) at IFA 2018

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Who hasn’t thought about uttering the phrase “Alexa, whisper me sweet nothings” while speaking with the voice assistant? Well, now you can get those sultry tones direct to your ear canal with the Elite Active 65t Amazon Edition from Jabra.

The exclusive-to-Amazon edition allows you to take Alexa wherever you go, with one-touch access to Amazon Music, Audible and Prime Video. That’s not the end of the Amazon package, you also get a three-month subscription to Amazon Music Unlimited. It comes in an exclusive copper and black colorway.

We’re excited to work with Jabra to provide customers with another natural, convenient way to take Alexa on-the-go, said Pete Thompson, Vice President of the Alexa Voice Service. With Alexa built-in, customers can stream media, manage their calendars, access tens of thousands of skills, and enjoy one-touch access to services like Audible and Amazon Music.

The third-generation true wireless technology in the earbuds is engineered for the best voice control and listening experience, especially in a sports or training setting. The Elite 65t ranks third in market share for true wireless earbuds in the US and Europe.

They’re IP56-rated with a 2-year warranty against sweat and dust and have up to five hours of battery, 15 hours with charging case.

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The existing Elite 65t and Elite Active 65t ranges also get four new colorways. The Elite 65t will be available in Gold Beige and Copper Black, and the Elite Active 65t in a Copper Red and Titanium Black (previously only available in the US). The Elite 65t with its four microphones is a good choice for those who prioritize call quality.

The sports-focused Elite Active 65t has up to five hours of battery life from a single charge and up to 15 total with the charging case. They’re specially coated for enhanced grip and are IP56 sweat, water, and dust-certified.

What do you think of these new offerings? Ever used anything from Jabra before? Let us know in the comments.

For more tech, gadget, and IFA 2018 news, check out:

• Sony updates their best noise-canceling headphones with the new 1000XM3
• Ultimate Ears updates its Bluetooth speaker range with the new Boom 3 and Megaboom 3
• Bose takes aim at Sonos with some very expensive Alexa-powered smart speaker and soundbars

Joe Rice-Jones

Maker, meme-r, and unabashed geek with nearly half a decade of blogging experience at KnowTechie, SlashGear and XDA Developers. If it runs on electricity (or even if it doesn't), Joe probably has one around his office somewhere, with particular focus in gadgetry and handheld gaming. Shoot him an email at joe@knowtechie.com.