Connect with us

Apple

Macs are spanking the PC market right now

Mac sales are surging thanks to the M1 chip.

apple safari browser icon on a macbook screen
Image: KnowTechie
Giveaway: Enter to win a BLUETTI Charger 1 ($399 value): Enter Here

Just a heads up, if you buy something through our links, we may get a small share of the sale. It’s one of the ways we keep the lights on here. Click here for more.

The PC market is in a downturn, but that’s not stopping Apple’s Mac sales. Sales are up eight percent year-over-year, showing the power of Apple’s own M1 processors and robust supply chain.

This data comes from Counterpoint Research, which shows that while the global PC market is down 4.3-percent, Apple’s own sales are increasing.

The reasons given for the slowdown include global inflation, regional conflict (with Russia invading Ukraine), and lockdowns due to COVID-19 in manufacturing areas.

Apple’s positioning of the Mac as a premium device has done wonders for its bottom line. So has bringing chip development in-house, with the well-received M1 chip range. Revenue due to the Mac lines increased 15-percent year-over-year, outpacing sales.

Apple’s Mac range still only commands 7.1-percent of global computer sales, with Lenovo (18.2-percent), HP (15.9-percent), and Dell (13.8-percent) all leading the category. Apple is catching up though, as component shortages and the boost from work-from-home start to wane.

That’s the current picture, but what about the future? Well, lockdowns in China over COVID-19 outbreaks have so far been limited to cities making Apple’s other devices. At this point, it’s too early to say if Apple Mac production will be similarly affected.

Have any thoughts on this? Let us know down below in the comments or carry the discussion over to our Twitter or Facebook.

Editors’ Recommendations:

Follow us on Flipboard, Google News, or Apple News

Maker, meme-r, and unabashed geek with nearly half a decade of blogging experience at KnowTechie, SlashGear and XDA Developers. If it runs on electricity (or even if it doesn't), Joe probably has one around his office somewhere, with particular focus in gadgetry and handheld gaming. Shoot him an email at joe@knowtechie.com.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

More in Apple