CES

Tile wants to put Bluetooth tracking in all of your favorite devices

I could see quite a few people using this feature.

by
Josiah Motley
January 7, 2019

tile bluetooth tracking device in wallet

Image: Tile

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Tile, the company behind the Tile Mate, made a pretty big announcement today. The company will start working on some partnerships and strategic collaborations with major BLE (Bluetooth Low Energy) chip companies to put Tile technology directly on the chips that power some of your favorite devices.

“Through BLE chip partnerships, Tile will quickly become a foundational building block for BLE-enabled product manufacturers in a variety of verticals, from audio and cameras, to laptops and wearables,” said CJ Prober, CEO of Tile. “With over 20 billion BLE devices forecasted to ship in the next four years, ‘Find with Tile’ will soon be a key everyday feature in consumer products.”

More about the partnerships

These chip partnerships are not with random companies no one has heard of, but instead, some major powerhouses in the field. This includes Qualcomm, Dialog Semiconductor, Silicon Labs, and Toshiba.

In addition to chip companies, the company also announced that new collaborations with Sennheiser, Sol Republic, Plantronics and Soundcore by Anker are on the way. These companies will join certain Bose and Skullcandy products that are already utilizing the feature.

How Tile works

So, basically, we’re talking about Bluetooth tracking, but honestly, it is so much more, especially with Tile. So, in addition to simply tracking misplaced things through the use of Bluetooth, products that feature either a branded tracking device or one of these future Tile-powered BLE chips can access the Tile network.

The “Community Find” network is literally just a whole bunch of users worldwide that use the Tile app and allow for it to be used to track items others have lost. Is it perfect? Absolutely not, but it is definitely a step in the right direction and has helped many people find lost items that probably would have been gone forever otherwise.

What do you think of the news? Would you be more likely to buy products that had Tile onboard? Let us know down below in the comments or carry the discussion over to our Twitter or Facebook.