ASUS unveils Zenfone 11 Ultra, ditching the compact form-factor

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ASUS used the last three generations of Zenfone to create a strong foothold for its niche compact Android smartphone in the market. However, the company threw it all away in 2024 with the Zenfone 11 Ultra, which is anything but compact. 

Instead, ASUS has taken the conventional approach with the Zenfone 11 Ultra and made it similar to a simple high-end 2024 flagship. 

ASUS Zenfone 11 Ultra display and specs 

	ASUS Zenfone 11 Ultra
Display	6.78-inch Dynamic AMOLED, FHD+ (2,400 x 1,080), 144Hz refresh rate (1-120Hz LTPO); 1,600 nits HBM; 2,500 nits peak brightness
Chipset	Qualcomm Snapdragon 8 Gen 3
RAM	12GB/16GB LPDDR5X memory
Storage	256GB/512GB UFS4.0 storage No microSD support
Cameras	Rear Cameras: 50MP primary sensor (f/1.9, 1/1,56-inch, PDAF, 6-axis hybrid gimbal stabilization) + 13MP ultrawide (f/2.2) + 32MP 3x telephoto (f/2.4, 0.7-micron pixel size) Front Camera: 32MP wide
Battery & Charging	5,500mAh battery 65W wired & 15W wireless charging support
Software	Zen UI based on Android 14 2-years of Android updates 4-years of security updates
IP Rating	IP68
Weight & Dimensions	224g & 163.8 x 76.8 x 8.9 mm
Colors	Skyline Blue Eternal Black Misty Gray Desert Sand

ASUS’s latest addition to the Zenfone line, the 11 Ultra, sports a huge  6.78-inch FHD+ AMOLED display with a 120 Hz refresh rate that hits 2,500 nits of brightness. 

In hindsight, it’s a solid display but much different and larger than last year’s Zenfone 10, which came with a 5.92-inch display.

Under the hood, the Qualcomm Snapdragon 8 Gen SoC powers the handset paired with 12GB of RAM and 256GB of internal storage. 

The Zenfone 11 Ultra is powered by a massive 5,500 mAh battery with 65W wired and 15W wireless charging support. According to ASUS, it will deliver 26 hours of battery life.

Lastly, there’s a 50MP primary camera on its back, with a 32MP 3x telephoto camera and a 13MP ultrawide camera. 

A 32MP camera takes care of the selfies. 

The handset has an IP68 water/dust resistant rating and comes with Android 14 out-of-the-box. 

Ultimately, the new Zenfone 11 Ultra is nothing but a rebranded ASUS ROG Phone 8. It features the same specs and shares the same design with minor tweaks here and there.

The only difference is its four vibrant colors – Skyline Blue, Eternal Black, Misty Gray, Desert Sand, and a different but toned-down skin on Android 14.

ASUS Zenfone 11 Ultra pricing and availability

ASUS Zenfone 11 Ultra memory/storage	US Pricing	UK pricing	EU pricing
12GB/256GB model	$899	£819.99	€899
16GB/512GB model	Not listed	£869.99	€999

If you are interested in the Zenfone 11 Ultra, the pre-orders started on March 14 and will go on sale in select markets, including the US, UK, and Europe, on April 14.

ASUS has also confirmed the new Zenfone handset will arrive in Australia in the second quarter of 2024. However, the pricing for that region remains unknown.

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